
Custom Colors & Private Label
Match any color and launch it under your own brand, with proofs before printing.
Explore custom colorsYour own brand from 500 spools, colors combined — explore private label.
STANDARD FILAMENTS
ENGINEERING
BRANDS & RESELLERS
FUNCTIONAL PARTS
HOME & GIFTS

Match any color and launch it under your own brand, with proofs before printing.
Explore custom colors
Custom spools, labels and printed boxes, made and packed by us.
Explore packaging
Color cards, stock spools and your own private-label sample before you order.
Explore samplesWhen you sell filament under your own brand, every spool carries your name, not the factory's. Choosing the manufacturer behind it is the biggest decision in the project. These are the questions we would ask if we were in your seat.

Many filament sellers do not extrude anything. They buy finished spools and relabel them, which adds a margin and a step between you and the line that makes your product. When a color drifts or a batch prints differently, a reseller has to ask someone else what happened.
Ask the supplier where the filament is made, how many lines they run and what they produce in a month. NOVTAU has made filament on its own lines since 2020: a 10,000+ m² factory with 70+ production lines and 600+ tonnes of output a month. Ask for photos or a video call from the production floor; a real manufacturer can show you the extruders, the cooling tanks and the winding line.
Private label minimums vary a lot between suppliers, and the details matter more than the headline number. Ask whether the minimum applies per color or to the whole order, and whether it changes for custom colors.
At NOVTAU a private label order starts at 500 spools, and the colors in it count together, so 500 spools can be ten colors of 50. A custom color starts at 200 spools per color, with no color matching fee. Private label and custom orders ship in 15–30 business days. If you want to start smaller, our standard stock spools start at 100, mixed colors and materials, and ship in 3–7 business days.
Your customers will reorder a color they like and expect it to look the same. Ask how the supplier matches a new color (from a Pantone code or a physical sample), how they approve it with you, and how they keep later batches consistent.
A good process looks like this: you send the reference, the factory makes a color sample, you approve it, and the approved color is recorded and used as the reference for every later batch. Ask what happens if a batch does not match the approved sample, and get the answer before you place the order.
Private label is more than a sticker on a box. List the parts you want branded and ask which ones the supplier can make:
Ask for the box sizes and the outer carton count before you plan shipping. Our standard export carton holds 10 spools and measures 35 × 24 × 43 cm.
Do not launch from a catalog photo. Order samples of the exact grades and colors you will sell and print them on the machines your customers use. Then approve a printed sample of your packaging so you can see the colors, the label position and the box finish in your hand.
Our OEM process follows the same order: artwork, sample, confirmation, production, shipment. Samples are charged and the buyer pays freight, and the sample fee is credited against your bulk order.
Marketplaces and distributors often ask for documents before they list a new brand. Ask the supplier which test reports they hold, which lab issued them and which material was tested. For PLA, NOVTAU publishes RoHS, REACH SVHC and MSDS reports from Soar Testing Certification (Guangdong), which you can download from our technical documents page. For other grades, ask for the TDS, SDS or COA you need, naming the grade.
The first order is the easy one. What decides whether a private label line works is how simple the second and third orders are. Ask whether your approved colors, packaging and artwork are kept on file, how a reorder is placed and how long it takes, and whether each batch can be traced.
At NOVTAU a reorder needs one message with your quantities. While your branded stock is in production, our stock filament can ship in 3–7 business days to cover the gap. We reply to every inquiry within 4 business hours.
If you want to talk through your range, send us the materials, colors and packaging you have in mind and we will reply with a plan and a quote. Request a quote or see our private label service.
New colors, printing tips and buying guides, about once a month.
